Since the 15th century, popular devotion to Our Lady of Mount Carmel has centered on the Scapular of Our Lady of Mount Carmel also known as the Brown Scapular, a sacramental associated with promises of Mary's special aid for the salvation of the devoted wearer. Traditionally, Mary is said to have given the Scapular to an early Carmelite named Saint Simon Stock. The liturgical feast of Our Lady of Mount Carmel is celebrated on 16 July.
The Feast of Our Lady of Mount Carmel is known to many Catholic faithful as the "scapular feast," associated with the Brown Scapular of Our Lady of Mount Carmel, a devotional sacramental signifying the wearer's consecration to Mary and affiliation with the Carmelite Order. A tradition first attested to in the late 14th century says that Saint Simon Stock, an early prior general of the Carmelite Order, had a vision of the Blessed Virgin Mary in which she gave him the Brown Scapular which formed part of the Carmelite habit, promising that those who died wearing the scapular would be saved.